Coochie care
Rooted in tradition. Made with intention.
Coochie Care was born from a return to our roots.
Long before modern feminine products, Caribbean women relied on herbs, oils, cleansing rituals, and ancestral knowledge to care for their bodies. Feminine hygiene was never rushed, masked, or stripped. It was intentional, and deeply connected to balance within the body.
Coochie Care honours that wisdom.
This range is inspired by Jamaican and wider Caribbean herbal practices, where women passed down knowledge from generation to generation about how to care for the intimate area through life’s many changes — cycles, stress, childbirth, hormonal shifts, and healing.
A different approach to feminine care
Coochie Care was created as an alternative to harsh, overly perfumed products that disrupt the body rather than support it.
Our philosophy is simple:
• Gentle care over aggressive treatment
• Balance over masking
• Consistency over quick fixes
Each product is intentionally formulated to support external intimate care, respecting the body’s natural processes rather than fighting against them.
Rooted in Jamaican & Caribbean herbal traditions
In Caribbean culture, herbs were more than ingredients — they were medicine, ritual, and protection.
Herbs such as hibiscus, vervain, guinea weed, lavender, and dog blood bush have traditionally been used by Caribbean women to support:
• Feminine hygiene and cleansing
• Comfort during times of imbalance
• Freshness during hormonal changes
• External care during cycles and transitions
These practices were especially important when women experienced symptoms associated with pH imbalance, thrush, or BV, long before clinical language existed. Care was guided by how the body felt, not just how it looked.
Coochie Care draws from this ancestral wisdom, honouring traditional use while creating modern, intentional products for today’s woman.
Created with PCOS girlies in mind
Polycystic Ovary Syndrome affects many women in ways that go beyond the surface — from hormonal fluctuations to skin sensitivity, dryness, irritation, and recurring imbalance.
In traditional Caribbean belief, hormonal changes were understood as times when the body needed extra gentleness, grounding, and consistency.
Coochie Care was created with this understanding at its core.
Rather than harsh treatments, our products focus on:
• Supporting external balance
• Nourishing sensitive skin
• Reducing irritation and discomfort
• Creating a gentle routine that women with PCOS can maintain consistently
This is care that works with the body, not against it.
Intentional care, not quick fixes
Coochie Care is not about overnight results or masking symptoms.
What is it about?
• Building a consistent routine
• Supporting the body through cycles and changes
• Reconnecting women with their bodies
• Encouraging patience, softness, and trust
Each product plays a role within a routine designed to support comfort, confidence, and balance over time.
Coochie Care bridges traditional wellness beliefs and modern self care.
It is for the woman who:
• Wants to feel confident in her body
• Is tired of harsh, disruptive products
• Values tradition, intention, and softness
• Understands that feminine care is a form of self respect
This is care rooted in culture, created for real women, and guided by tradition.
✔ Jamaican inspired and culturally rooted
✔ External use only, gentle first approach
✔ Designed for intimate and sensitive skin
✔ Created with hormonal changes and PCOS in mind
✔ Honest, intentional, and empowering
✨ Confidence in the coochie. Power in the pum pum.